Article analysis- Kings of Leon- Q magazine

Kings of Leon Featurette analysis

This is a very conventional featurette. It follows the formula of a page of text followed by a full A4 image all the way through the article. The lead acts as an introduction to the article and draws the reader in to “Step inside rock and roll’s own fight club”. It has deliberately been positioned in the top left of the page in easy view of the reader.
A selection of bold fonts have been used to make it stand out with the use of form slashes to make it stand out from the other text. The form slashes are used again for the beginning of the article. This shows continuity and flows neatly into the article. A yellow font is used which contrasts with the black background. Similarly the main text is in white for the same effect. The Q logo is printed at the bottom of the page which acts as a brand to the page.
The second page of the article composes of a full A4 bleed of the band lined up across the page. They have been dressed to look as if they have just walked out of an inferno as they have cuts, bruises, torn clothing and one of the band members is wearing a bandage. This has been done to exaggerate the rough, edgy feel of the band. There is a green tint to the image, which is emphasised by the glossy print, which connotes their down to earth and grass roots feel. Also the use of green anchors the use of green used in their album “Only by the night”.
The third and fourth pages follow the same themes as the previous pages except that both pages are covered by the image of Caleb posing in a dark room with beams of sunlight coming down on him at an angle. The idea for this is to draw the reader’s eyes into the centre of the page. It acts as a spotlight for Caleb who is the central focus of the article. There is still the same use of green in the images which represents the continuity of the article. A callout is positioned next to the main image which follows the same font and colour scheme as the lead in the introduction. The callout acts as an invite to the reader to continue reading the article. The copy is written out in standard columns against a white background which stands out against the dull colours of the bleed.
The next double page spread follows the same format: a bleed which continues onto the second page as well as a smaller, rectangular image at the top of the second page. The image is of one of the band members holding a flame torch glaring out of the image out to the reader. The fire aims to represent the band’s rebellious, rock and roll ideology. It also continues the idea of the inferno throughout the images. Another callout is used which read “Being related, we’re like the hotel California. You can check in any time, but you’ll never leave”. The callout has been used to entice the reader. The second image comprises of the same band member in a similar pose as a silhouette with the same green tint as used in the images from the previous pages.
The final three pages follow a different format. On page 64 the page is devoted completely to the text which is laid out in 3 columns. Again, the page is accompanied by the bold sub-heading “Kings of Leon” which acts as a bookmark to the reader as well as acting as a brand for both the magazine and the band they are promoting. The website and Q logo are also printed at the bottom of the pages which also act as a brand and an advertisement to visit their website. The penultimate page is another bleed of the band’s third guitarist nursing a cut on his lip with his wrist in a brace. This follows on from the inferno scenario created by the photographers which is a representation of their rock and roll lifestyle. Again, the use of the green tint is used which reflects the use of green on their latest album.
The final page is divided into two halves with the first adopted by the main image which shows the final band member laid out on the ground with a bleeding nose and smashed glass all around him. Again another callout is used with the same colour scheme of white and gold as the other callouts. It is placed towards the centre of the image in easy reach for the reader. Also the “Kings of Leon” subheading is again printed at the top the page. The final half is taken up with the remaining text against a contrasting, white background.
In conclusion, this featurette has a very professional look to it. Each page, although the set up varies follow all the same patterns of structure. For example there is the same use of callout, including fonts and colours, the same format of image with the green tint and the same use of bordering. Finally, the same use of text font is used throughout out with the same white background and columns. Overall this particular featurette has a very sharp, neat and effective appearance which attracts the reader which them encourages them to buy the magazine which makes the company greater profit.